What is a sensitive content?
Sensitivity level is set for each content according to the criteria established by Dable and media partners.
Content is approved even when it's classified as a sensitive content, but exposure may be restricted by some media partners.
Your ad is more likely to be exposed to premium medias if it's classified as a non-sensitive content.
Urology
Common Matters
â˘
Sensitivity level setting standard for exposure will be applied for images with exposure
â˘
Depending on the copy(wording), image with a bed and people laying on the bed will be marked sensitive or prohibited for use
Sensitive Content
â˘
If the name of a specific disease is included in the ad copy or image
ex) Erectile dysfunction, premature ejaculation
â˘
Phrases or images that represent genitals (if it isnât provocative)
ex) length, size, increase the length, increase the size
â˘
Keywords that imply male's sexual energy, such as "Staminaâ
Prohibited Content
â˘
Phrases that directly or indirectly represent genitals
ex) big, long, bent, hard
â˘
Images that directly or indirectly represent genitals
Image that directly or indirectly represents genitals
â˘
Phrases that represent sexual relationship
ex) for a long time
ex) loved in the evening, men is time, I will succeed tonight, had a fiery night
ex) from 3 minutes to 30 minutes
â˘
Images that represent sexual relationship
Image that represents sexual relationship
Image that represents sexual relationship (rabbit, fast-ending)
Image that represents sexual relationship (Superman, Hulk)
Menâs / Womenâs Health Functional Foods and Products
Common Matters
â˘
Sensitivity level setting standard for exposure will be applied for images with exposure
â˘
Depending on the copy(wording), image with a bed and people laying on the bed will be marked sensitive or prohibited for use
Sensitive content
Prohibited content
Sensitive Content
â˘
Keywords such as âStaminaâ, âSexual energyâ, âVirilityâ
â˘
Keywords such as âSexual relationshipâ, âMarital relationshipâ
â˘
Phrases that indirectly represent genitals
(If determined as provocative, it may be rejected)
ex. Manâs confidence, man looking down, man without courage
â˘
Phrases that include improvement in sexual performance and etc
ex) Contraction, vaginal dryness, elasticity & etc
Prohibited Content
â˘
Phrases that represent sexual relationship
ex) for a long time
ex) loved in the evening, men is time, I will succeed tonight, had a fiery night
ex) from 3 minutes to 30 minutes
â˘
Images that represent sexual relationship
Image that represents sexual relationship
Image that represents sexual relationship
Dental Health
Sensitive Content
â˘
Image of actual teeth
(If determined as provocative, it may be rejected)
Actual teeth
â˘
X-ray image
X-ray
â˘
A dental model / graphic image, but showing both red gums and teeth
Graphic image of red gums and teeth
A dental model with red gums and teeth
Prohibited Content
â˘
Image of actual teeth that is overly zoomed-in
Image of actual teeth that is overly zoomed-in
â˘
Image of teeth undergoing treatment (If determined as provocative)
Treatment image
â˘
Image where just one body part, mouth, is zoomed in to
Zoomed into only the mouth
Weight Loss
Sensitive Content
â˘
Image showing only one body part such as the breast, waist, legs
Image focusing only on legs
Image focusing too much on waist and hips
â˘
Image with the model is wearing a low cut shirt and is showing a lot of clevage
Image where model is wearing a low cut shirt
Image showing clevage
â˘
Image with the exposure of more than 2 body parts
ex) Shoulders or bare arms and legs all in one image
Exposing more than 2 body parts (Legs, arms)
Exposing more than 2 body parts (Legs, arms)
â˘
Image with models wearing swimsuits with no natural background
Image with models wearing swimsuits with no natural background
Image with model wearing swimsuits with no natural background
â˘
Image with a shirtless male model and the lower half of his body is not shown
Image with a shirtless male model and the lower half of his body is not shown
Prohibited Content
â˘
Image with a lot of exposure like underwear
Image of underwear
â˘
Image with too much exposure or a provocative pose
Provocative image
Image with a provocative pose
Beauty/Cosmetic
Sensitive Content
â˘
Image where the inflammation (acne, wound) is too visible
Image where the inflammation (acne, wound) is too visible
â˘
Before / After image where the skin condition has improved and the skin is too zoomed-in
(However, images that are zoomed-out where you can see the entire face are not marked as sensitive)
Before/After image where the skinâs condition is overly exposed
Prohibited Content
â˘
Image where inflammation(Acne or wound) is overly exposed so it may bring discomfort to the viewer
Inflammation (Acne) is over-exposed
â˘
Image displaying only one body part
ex) Image showing only one body part such as an eye, a mouth or a cheek
Image showing only one body part (Eye)
Image showing only one body part (Cheek)
Personal Investing (Non-Certified Investment Advisor)
Sensitive Content
â˘
Expressions such as âPredictâ, âForecastâ
â˘
Keywords such as âProphetâ
â˘
Keywords such as âAccurateâ, âOne shot one killâ